Bowling Center of the Month
Holiday Lanes
Bossier City, LA

For almost 50 years, Holiday Lanes has been a part of the fabric of the Bossier City, LA community -- a distinctive building with the wavy roof is a familiar landmark far and wide. What’s not apparent from the outside, though, is Holiday Lanes’ commitment to our nation’s service men and women and veterans through its support for the Bowlers to Veterans Link (BVL).

Proprietor Melanie Warmke has been a long time supporter of the efforts of BVL. They have provided portable lanes to VA hospitals and nursing homes; and have done prior events for BVL.

Marketing Manager Robin Williams wanted to try a fresh approach at raising awareness to provide bowlers in the area the opportunity to have fun with America’s favorite sport AND support the cause.

William’s introduction to the cause came at Fourth of July this year. She developed a unique promotion, which offered customers the chance to bowl at a discounted rate, and funds would be donated to the BVL. Holiday would then match the donation of $2.50 for a total of $5.00 to BVL. Also, participants were able to enjoy a special luncheon featuring a Bar-B-Q platter.

“This was my first effort for BVL,” explains Williams. “But we plan to do a lot more. This is a great cause, which really needs our support. I know that the more we educate our bowlers about the wonderful programs BVL provides for our veterans, the more they’ll want to get involved.”

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